Thursday, 21 August 2008

'Now! 70' biggest iTunes seller in U.K.

Compilation benefited from lour price




A quarter of a century and 70 installments down the line, the evergreen "Now That's What I Call Music!" series has achieved the biggest ever iTunes sale in the U.K. for a compilation.

As easily as beingness the biggest seller, "Now! 70" (EMI Virgin/UMTV) has also become the fastest selling digest on iTunes U.K. since its tone ending last month. The double-length set has also benefited from a 10.99 euro ($20.50) iTunes price tag compared to 15.99 ($29.80) euros for "Now! 69".

"'Now That's What I Call Music! 70' is the fastest marketing compilation always on iTunes in the U.K.," said director iTunes Europe Oliver Schusser in a statement. "It's besides the starting time time the No. 1 album on iTunes has contributed 25 of the top one C selling tracks, which shows the strong consumer demand for timber compilations."

Tracks on the record album include Estelle's "American Boy", "Warwick Avenue" by Duffy and "S.O.S" from the Jonas Brothers.

"Now 70" has as well been a major physical seller with a four-week tally of 647,752, including CD and download sales, according to the Official Charts Company. It opened with sales of 383,000 in the week of its July 21 release and is currently the second biggest compilation of the year, behind the 822,513 total for "Now! 69," which was released in March.

Apple did not give away its U.K. sales figure for "Now! 70."